BLACK ENTERPRISE | ARTICLE
Founder Will Lucas Makes Education Accessible To Everyone By Matching Their Goals With Offline And Online Courses, Books, Events And Organizations
In 2012, Will Lucas realized that college wasn’t set up for you to ‘pick and choose’ classes, but it was set up for you to follow a prerequisite set of courses toward a degree.
At the time, he was running a tech startup full time, taking 16 classes at the University of Toledo in an effort to finish his degree. His mentor suggested that he start taking classes that speak directly to what he was doing to get gain better skills toward running his business.
“I began looking for classes in iOS development (programming for iPhone and iPad), and at the time my school didn’t have a program for that sort of training. So, I began looking for a class with at least a similar skill-set,” says Lucas, 32, who first launched Creadio , a service that streams live, customized radio and television programming along with social media messages in retail stores.
Daunting didn’t even begin to describe the process it took to register for a class that wasn’t in his specific program. That’s when he got the idea for Classana, an online educational resource discovery engine that provides users with recommendations for the next steps in their education, career and interests based on a proprietary matching algorithm and machine learning.
Classana’s resource recommendations are based on a user’s stated interests, past life experiences, goals, behaviors and activities. This makes Classana different from traditional web browsing as it provides users with content from across the world that they may not have even known to search for on a traditional search engine like Google, Yahoo, or Bing.